Netflix's role 'as a must-have service' is 'more of a curse than a blessing': Analyst [DailyFinance (AOL.com)]
Netflix, Inc. (NFLX)
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Source: DailyFinance
Netflix ( NFLX ) might be the number one streaming service on the market — but that's not always a good thing, at least according to a new note from Bank of America ( BAC ). The big bank, which slashed its price target on the stock from $240 a share to $196, surveyed over 1,200 U.S. adults to better understand Netflix's position amid the competitive streaming landscape. According to the survey, Netflix remains the top most-subscribed-to service, capturing 79% of total respondents. Amazon Prime ( AMZN ) and Hulu ( DIS ) rounded out the top three, earning 71% and 60%, respectively. "Our survey highlighted Netflix as a must-have service by a wide margin, leaving us very cautious on incremental net subscriber additions going forward," Bank of America said, adding that the platform's role as a "must-have service" is "more of a curse than a blessing." Analysts Nat Schindler, Justin Post and David Malinowski went on to explain that future subscriber growth will likely come from outside of th
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