Peacock Is Raising its Subscription Prices Again [CNET News]
Netflix, Inc. (NFLX)
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Source: CNET News
The NBCUniversal brand is increasing the prices on its monthly and annual plans, with changes going into effect this summer. The news comes after parent company Comcast announced that the streaming platform added 3 million new paid subscribers in the first quarter of 2024. Beginning July 18, new customers will pay more for subscriptions: $8 per month for Peacock Premium and $14 a month for Peacock Premium Plus -- both are $2 increases. Annual plans will see a significant bump from $60 per year to $80 for Premium, while Premium Plus will go up from $120 to $140 a year. The price hike will be implemented for existing subscribers starting on Aug. 17. The move aligns with the 2024 Summer Olympics broadcasting live on the platform from Paris. The games kick off on July 26 and run through Aug. 11. While most major streaming services raised prices in 2023 -- including Netflix, Disney Plus, Hulu, Paramount Plus, Starz and Apple TV Plus -- Peacock is the first to do it this year among main
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