Peloton's First Post-Lockdown 'Live' Class Sparks Record Ridership As Gym Bankruptcies Grow [zero hedge]
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Source: zero hedge
Peloton's First Post-Lockdown 'Live' Class Sparks Record Ridership As Gym Bankruptcies Grow Anyone who rides a Peloton knows that a single live class in pre-corona times would have drawn several hundred folks, and in some cases, thousands of riders across the country. But since people are canceling their gym memberships and opting for a Peloton exercise bike during the coronavirus pandemic, a record number of riders attended the first live class this week since the company suspended live rides on April 6. Bloomberg reports that Peloton saw upwards of 23,000 riders across the country attend a single live class on Wednesday. By Thursday, the class had 55,000 participants. And on Friday, more than 85,000. "The coronavirus pandemic has hit gyms and real-world cycling classes hard, but it's been an opportunity for Peloton to sign up new customers as millions around the globe shelter in place. Just as Netflix Inc. is setting records for video streaming with 182.8 million subscribers, Peloto
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