Asics Is Going After the No. 1 Spots in Running and Tennis — Here's How [Yahoo! Finance]
Nike, Inc. (NKE)
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Source: Yahoo! Finance
Asics' Nimbus Mirai Running Sneaker Is Its Most Circular Shoe to Date APL Launches Into Lifestyle Space With Nostalgia '87 The performance running market is hot, and Asics is heating up at just the right time. In fiscal 2023, the Japan-based athletic brand reported record sales and profits, including a net sales increase of 17.7 percent to 570.4 billion yen, and gross profits up 23.3 percent to 296.9 yen. Also, net income was 35.2 billion yen, up 77.4 percent from the prior year. In North America, sales increased 8.8 percent to 114.6 billion yen in 2023, driven by performance running and core performance sports sales. With its momentum in the marketplace, Asics has a series of ambitious goals. One of them is to claim the No. 1 spot in run. This could prove to be a daunting task as Asics' competition has strengthened in recent years. Brooks, for instance, became a billion-dollar brand in 2021 , and reported global revenues of $1.2 billion in 2023 . And both Hoka and On gai
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