Four Tips To Building A 'One-Company' Culture, And Why It Matters [Forbes]
Nike, Inc. (NKE)
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Source: Forbes
Photo:GettyCulture is a company’s heart and soul. While products, services and business models can sometimes be replicated, culture is always unique to an organization.It’s no secret that a company’s culture informs business success. In fact,consulting firm McKinsey & CompanyHere are my four recommended best practices to create a “one-company” culture across multiple nations -- in our case, the U.S., India, Canada, Germany, the UK, Cambodia and Spain -- and why it matters.1. Reinforce values early and often.Core values are a common set of behaviors upon which your business is based. They support your vision and form the bedrock of the company’s beliefs. A common values framework is critical when your organization spans many nations. Thus, to create a one-company culture, values should be reinforced early and often.Look no further than Nike to see why values matter. Nike’s core values include “expanding human potential” and “making a positive impact in communities.” In line with these
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