Jeffrey M. Jordan Discusses Legacy, Sneakers And New Business Ventures [Forbes]
Nike, Inc. (NKE)
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Source: Forbes
Michael Jordan, left, Jeffrey Jordan, center, and Anna Wintour, right, at the U.S. Open tennis... [+]tournament Tuesday, Aug. 26, 2014, in New York. (AP Photo/Jason DeCrow)ASSOCIATED PRESSJeffrey M. Jordan is the first-born son of Michael Jordan. America doesn't have kings and queens, but the Jordan family is about as close as it gets to royalty in this country. With that prestige comes a lot of pressure—constant critiques, comparisons, and living under a microscope from day one.The 31-year-old has ignored the outside noise and followed his passions in the business world. After playing four years of D1-basketball, Jordan quietly worked his way up from an internship to leading brand digital innovation for Jordan Brand.Like most of the country right now, he is working from home and spending time with his family. In this interview, Jordan tells stories, debunks myths, and shares his vision of the future.First question, how competitive was it in your household growing up? Your parents, pl
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