Soccer-Inspired Shoe Market Up Over Five-Times From a Year Ago, Thanks to the Adidas Samba [Yahoo! Finance]
Nike, Inc. (NKE)
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Source: Yahoo! Finance
Indeed, the category is enjoying an increase in sales driven by the resurgence of the Adidas Samba , the retail analytics firm said on Wednesday. Soccer cleats also saw dollar sales up 9 percent in the quarter. More from Footwear News The Best Sneakers Releasing in April Here's Why the Best Adidas Samba Shoes Will Be Trending for Summer 2024 Circana noted that the soccer-inspired category, along with running and tennis shoes, drove growth in the performance footwear segment in the period. Beth Goldstein , footwear and accessories analyst at Circana, said in a statement that “bright spots” in the footwear market continue to reflect consumer preferences for comfort and versatility, across both fashion and athletic footwear. This can be seen with sales of running shoes growing 5 percent in Q1 despite a unit decline – a result of purchasing higher-priced product by runners and comfort seekers alike, the analyst noted. The tennis market is also having a moment, with dollar s
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