Stock Market Today, Dec. 19: Nike Shares Slide After Weak China Sales and Margin Pressure [Yahoo! Finance]
Nike, Inc. (NKE)
Last nike, inc. earnings: 3/24 04:15 pm
Check Earnings Report
US:NYSE Investor Relations:
investors.nike.com/home/default.aspx
Company Research
Source: Yahoo! Finance
Trading volume today reached 95.4 million shares, exceeding its three-month average by over 400%. Friday's trading reflected the fallout from Nike's earnings, as investors weighed the company's guidance, China demand, and margin trends. The S&P 500 (SNPINDEX:^GSPC) added 0.88% to finish at 6,835, while the Nasdaq Composite (NASDAQINDEX:^IXIC) rose 1.31% to 23,308. Footwear and apparel industry peers, Adidas and Puma, slipped 1.32% to $96.46 and 2.26% to $2.60, respectively, underscoring the pressure from tariffs and shifting global demand. Nike reported earnings yesterday afternoon, with sales inching 1% higher and earnings per share dropping 32%. While these results met analysts' low expectations, Nike stock sold off anyway as its gross profit margins declined by 300 basis points, and its sales in China fell by 17%. That said, there was one main reason to be optimistic about a turnaround in the earnings call. Wholesale revenue in North America increased by 20%, indicating tha
Show less
Read more
Impact Snapshot
Event Time:
NKE
Last Price
Price Change
Price Change%
Volume Shares
Max Up
Max Down
%
Volume Ratio
Performance Comparison
Updated
|
Event Day
Stock performance from the time of news release until the following 4pm ET market close
|
Last price at news event
|
Since Event
Multi-day stock performance from the time of the news release
|
|---|---|---|
|
EVENT DAY
Stock performance from the time of news release until the following 4pm ET market close
|
LAST
PRICE AT NEWS EVENT |
SINCE EVENT
Multi-day stock performance from the time of the news release
|
| Last Price | ||
| VWAP | ||
|
High:
|
Max Up |
High:
|
|
Low:
|
Max Down |
Low:
|
|
%
|
Post news range |
%
|
|
|
Price change |
|
|
|
Price Change Percentage |
|
|
|
S&P 500 (SPX) |
|
|
%
|
Volume ratio |
%
|
| Volume | ||
| Ticks | ||
|
|
Avg transaction size |
|
Don't Miss Out On The Next BIG Stock Move
Event day
Event Day Chart will not be displayed beyond 90-day period of the event
Performance since event
Time And Velocity Analysis
Be the first to know
Opt in for alerts from News Quantifed
Sign Up Today
Opt-in for
NKE alerts
Learn More With NQ
Reading the Impact Report
Help Me Understand This Data
Help Me Understand This Data
How NQ Works
What is news-based trading?
And why is it so successful?
And why is it so successful?
Movers & Shakers
The biggest gainers and losers and WHY it moved
NKE alerts
High impacting Nike, Inc. news events
Weekly update
A roundup of the hottest topics
NKE
News
- Nike's Hard Crash Won't End [Yahoo! Finance]Yahoo! Finance
- 2025 retail roundup: The tug-of-war between narrative & numbers [Yahoo! Finance Canada]Yahoo! Finance Canada
- The Globe's stars and dogs for the week [Globe and Mail, The (Toronto, Canada)]Globe and Mail, The
- Nike And Its Usual Once-A-Year 10% Drop [Seeking Alpha]Seeking Alpha
- Nike's Turnaround Is 'Going to Take Time.' Meanwhile, The Stock Is Sliding. [Yahoo! Finance]Yahoo! Finance
NKE
Earnings
- 12/18/25 - Beat
NKE
Sec Filings
- 12/18/25 - Form 8-K
- 12/16/25 - Form 4
- 12/16/25 - Form 3
- NKE's page on the SEC website