Nielsen: Opportunity looms to Chinese retailers despite epidemic outbreak
Nielsen N.V. Ordinary Shares (NLSN)
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Source: PR Newswire
BEIJING, March 5, 2020 /PRNewswire/ -- Nielsen, the global measurement and data analytics company, closely tracked the latest developments in the retail industry and released the report titled "COVID-19 is a Challenge, but also an Opportunity, for China's Retail Industry".The research involves key retail companies and over 10,000 traditional grocery stores, and offers in-depth analysis of the retailers' challenges and responses to the outbreak, as well as the changes and opportunities the sector will face once the epidemic is over.The outbreak of the novel coronavirus epidemic at the beginning of 2020 has adversely influenced China's retail industry, especially the brick-and-mortar retailers. But some retailers, who got well prepared and responded quickly to the incident, have turned the crisis into an opportunity.The epidemic brings fresh inspiration to the retail industry, and also enables the industry to usher in new opportunities in the future. Justin Sargent, president of Nielsen
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