Nintendo moves closer to China Switch launch after nod for first game sale [Reuters]
NINTENDO CO LTD UNSP/ADR (NTDOY)
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Source: Reuters
Nintendo moves closer to China Switch launch after nod for first game sale - Reuters 3 Min Read BEIJING (Reuters) - China granted approval for Nintendo Co ( 7974.T ) to sell its first Switch console game in the country, a regulator announced, drawing closer the official launch of the hybrid home-portable device in the world’s biggest game market. The State Administration of Press, Publication, Radio, Film and Television announced on its website on Tuesday approval for the Japanese gaming firm’s hit “New Super Mario Bros. U Deluxe” title to be sold in China. Complex regulations and the search for a local partner have for years hampered Nintendo’s efforts to bring the Switch console to China. Nintendo announced in April it had teamed up with gaming giant Tencent Holdings ( 0700.HK ) to crack the Chinese market, indicating the status quo was changing but few fresh details have been announced in the months since. A Nintendo Switch store on Alibaba’s ( BABA.N ) Tmall e-commerce platf
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