WSJ Digital Subscriptions Grow 30% in 3 Years Under Editor-in-Chief Emma Tucker [Yahoo! Finance]
News Corporation - Class B (NWS)
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Source: Yahoo! Finance
The Wall Street Journal's digital-only subscriptions have grown 30% since Emma Tucker took over the publication as its top editor, a rate she attributed in a new interview to a strategy of delivering “new, distinctive, useful, compelling, relevant journalism” to the paper's readers. The paper's overall subscription count (including print) has also grown to nearly 4.7 million, a roughly 20% increase from when Tucker became editor-in-chief. Tucker told the U.K.'s Press Gazette that she asked the newsroom to adopt that strategy when she took over in February 2023 after running the Sunday Times in London, a plan that included multiple staff restructurings. “They did, and the results have been incredibly good,” she said. “I would never rest on my laurels, and there's still work to be done, but the strategy is working.” Pillars of that strategy include a focus on short-term and medium-term investigations, such as a visual one into U.S. federal agents' killing of citizen Alex Pretti d
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