Ted Cruz defends Sydney Sweeney amid American Eagle ad backlash [USA TODAY]
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Source: USA TODAY
The Texas Republican took to X July 29 to blast the "crazy left" for criticizing Sweeney's American Eagle denim jeans campaign as a dog whistle for eugenics and the glorification of whiteness. Responding to a New York Post article, which detailed the controversy, Cruz wrote: "Wow. Now the crazy Left has come out against beautiful women. I'm sure that will poll well…." Part of a larger partnership between the "Euphoria" actress and the popular clothier, the ad campaign used wordplay to describe Sweeney as having "good genes," with the latter word doing double duty, meaning not just her DNA but also the denim on her body (which was American Eagle made). Soon after the campaign dropped, people began to sound the alarm on what they saw as a dangerous message about the beauty ideal, race and "good" versus "bad" genes. Cruz joined a parade of notables adding their two cents, including "Bachelor" star Gabby Windey and even Doja Cat , who mocked the ad in a TikTok video. In one of
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