With Most Tangles Removed, OLPX Is Ready For Takeoff [Forbes]
Olaplex Holdings, Inc. (OLPX)
Company Research
Source: Forbes
Bolstered by surging demand for its premium bond-building hair-care products, which had risen to fame through endorsements from celebrities and influencers over the prior two years, Olaplex's (OLPX) stock debuted well above its IPO price of $21 in September 2021 and climbed above $30 soon thereafter. However, these gains quickly evaporated when, in early 2022, the European Union (EU) banned lilial (butylphenyl methylpropional) in personal care products due to possible links to infertility in women. Lilial, a common fragrance ingredient in products like OLPX's No. 3 Hair Perfector, had already been removed by the company from all its products. Despite this, the misconception that No. 3 Hair Perfector (or any OLPX product) could cause infertility and was banned by the EU gained traction online. This, combined with the damage to OLPX's reputation from a February 2023 lawsuit in the United States by 30 women (eventually about 100 plaintiffs) alleging that its products caused brittle ha
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OLPX
News
- Olaplex Holdings, Inc. (NASDAQ:OLPX) Shares Could Be 29% Below Their Intrinsic Value Estimate [Yahoo! Finance]Yahoo! Finance
- Q1 Earnings Outperformers: Olaplex (NASDAQ:OLPX) And The Rest Of The Personal Care Stocks [Yahoo! Finance]Yahoo! Finance
- Olaplex Holdings, Inc. (NASDAQ:OLPX) Q1 2024 Earnings Call Transcript [Yahoo! Finance]Yahoo! Finance
- Olaplex Holdings' (NASDAQ:OLPX) Returns On Capital Not Reflecting Well On The Business [Yahoo! Finance]Yahoo! Finance
- Olaplex Holdings, Inc. (NASDAQ: OLPX) had its "market perform" rating re-affirmed by analysts at Telsey Advisory Group. They now have a $2.00 price target on the stock.MarketBeat
OLPX
Earnings
- 5/2/24 - In-Line
OLPX
Sec Filings
- 6/14/24 - Form 8-K
- 6/7/24 - Form 144
- 5/13/24 - Form 144
- OLPX's page on the SEC website