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0.000676498444053733 -0.000338249222026674 0.00101474766608041 -6.76498444052963E-05 -0.00324719253145711 -0.00399134081991595 -0.000811798132864133 0
Stock impact report

Whatever Happens To Omnicom's DDB, The Copywriting Is On The Wall [Forbes]

Omnicom Group Inc. (OMC) 
Last omnicom group inc. earnings: 4/28 06:25 am Check Earnings Report
US:NYSE Investor Relations: investor.omnicomgroup.com
Company Research Source: Forbes
Or why the age of names, myths, and craftsmanship is giving way to the age of scale - for better or for worse. The Rumor Heard Around Madison Avenue Depending on which corner of LinkedIn you scroll, DDB may have been “killed,” “merged,” or “strategically rebranded” by Omnicom. The details are fuzzy. The headlines aren't confirmed. But the reaction says everything: shock, nostalgia, and a faint sense of déjà vu. Because deep down, everyone in advertising knows how this story goes. The magician lifts the saw, the assistant lies in the box, and we all gasp on cue… even though we've seen the trick a hundred times. Whether DDB truly disappears or just gets renamed into something like Omnicom Global Buzzword Collective, the outcome feels the same. The brand as we knew it (the one that made “lemon so sweet” it became a metaphor for excellence) may be reaching the pantheon of famous names that once defined an industry - until we find some of Bernbach's DNA captured in a mosquito, at l Show less Read more
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