Ikea to slash 7,500 jobs, focus on smaller stores as online competition heats up [Los Angeles Times (CA)]
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Source: Los Angeles Times
Ikea to slash 7,500 jobs, focus on smaller stores as online competition heats up Furniture giant Ikea plans to cut 7,500 jobs worldwide as part of a plan to cater more to online customers, the company said Wednesday. The shake-up at the Swedish company, first reported by the Wall Street Journal, shows that even Ikea — known for its massive suburban stores and affordable assemble-yourself furniture — is not immune to the online competition that has affected other bricks-and-mortar retailers. Most of the job cuts will not hit Ikea’s retail workers, but rather those in office positions including human resources and communications, the Journal said. Meanwhile, the retailer plans to create thousands of new jobs — 11,500, or 4,000 more than it is cutting — by opening 30 new stores in urban centers and by investing in its e-commerce and delivery offerings. In Wednesday’s statement, Lars Petersson, Ikea’s manager for U.S. retail operations, said the company wants to “create the Ikea of the fu
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