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Stock impact report

After ‘Civil War' and mainstream success, can indie darling A24 keep its cool? [Los Angeles Times (CA)]

Paramount Global - Class A (PARAA) 
With no explanation for the fictional breakdown of the republic, the image showed California and Texas united as the so-called Western Forces, whereas much of the southeast had apparently formed the Florida Alliance, leaving the rest of the country split between the New People's Army in the northwest and the Loyalist States elsewhere. If the idea was to ignite discourse, it succeeded — an example of the savvy marketing strategies employed by New York-based A24, known for its history of successfully selling challenging material to theatrical and television audiences. “Civil War,” the latest effort from “Annihilation” and “Ex Machina” director Alex Garland, opened with an estimated $25.7 million in ticket sales from the U.S. and Canada, which exceeded industry expectations. It's the biggest domestic opening weekend for an A24 movie since the company's founding in 2012. The A24 mystique is rare among film companies. With movies including “Hereditary,” “Lady Bird,” “Uncut Gems” and Show less Read more
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