Her Name Is Suzy. She's Your Decision Engine [Yahoo! Finance]
PepsiCo, Inc. (PEP)
Last pepsico, inc. earnings: 4/28 06:03 am
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Source: Yahoo! Finance
NEW YORK, April 02, 2026 (GLOBE NEWSWIRE) -- Suzy today announced their launch as a decision engine, a new enterprise platform built to close the gap between what marketing organizations know and what they actually do about it. The announcement marks a refounding moment for the company—and the fulfillment of a vision that began with a single email sent at 12:23 AM in 2017. The Same Vision, Nine Years Later In 2017, Suzy Founder and CEO Matt Britton sent a late-night email to Bryan Silverman—then his Chief of Staff, now Suzy's COO—with a one-paragraph vision: build a companion that could help every person in business decide with confidence. That email became the company. The company became a platform trusted by 350+ enterprises, including Microsoft, Google, PepsiCo, Netflix, Procter & Gamble, Coca-Cola, and Nestlé. But the original ambition was always bigger than a research platform. In 2023, Britton coined the term “decision engine” to describe what Suzy was becoming—a system
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