Wag! Acquires WoofWoofTV, a Leading Social Media Brand for Pet Lovers with 18m+ Followers [Yahoo! Finance]
Wag! Group Co. (PET)
Company Research
Source: Yahoo! Finance
service, product, and wellness needs of the modern U.S. pet household, today announced the successful completion of its acquisition of WoofWoofTV. This acquisition marks Wag!'s entrance into the distributed media space. WoofWoofTV has an annual reach to an audience of over 800 million on Instagram and Facebook, 5 million impressions on YouTube, and nearly 25 million unique viewers on Snap, as well as a combined social media following of over 18 million pet lovers. The acquisition will unlock access to a significant audience of households for not only Wag! and its suite of premium pet brands, but also for Wag!'s partners, and adds to the company's resources for creating compelling, rich content for its social media. "In addition to the significant organic reach WoofWoofTV opens up for Wag!, the acquisition marks a significant leap forward in our mission to enrich the lives of pets and their owners by building out a trusted suite of recognized products and services," said Wag! CEO a
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PET
News
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- Wag Group Co Insider Sells Shares [Yahoo! Finance]Yahoo! Finance
- Breakeven On The Horizon For Wag! Group Co. (NASDAQ:PET) [Yahoo! Finance]Yahoo! Finance
- Wag! Reports Record Fourth Quarter and Preliminary Full Year 2023 Results [Yahoo! Finance]Yahoo! Finance
PET
Earnings
- 2/14/24 - Miss
PET
Sec Filings
- 4/19/24 - Form 4
- 4/17/24 - Form 4
- 4/10/24 - Form ARS
- PET's page on the SEC website