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Stock impact report

Wag! Rebrands Dog Food Advisor, User-Friendly Redesign Drives Increased Engagement; Launches New White Label Dog Food Calculator Experience

Wag! Group Co. (PET) 
Company Research Source: Business Wire
SAN FRANCISCO--(BUSINESS WIRE)--Wag! (Wag! Group Co., Nasdaq: PET) today reveals the highly anticipated rebrand of Dog Food Advisor (DFA) — the U.S.’s leading pet food review and advice site.This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240429998534/en/The legacy version of Dog Food Advisor (left) and the recently-launched rebrand of the site, which highlights what’s most important for pet parents looking for dog food advice. (Graphic: Business Wire)The improved, expanded and more user-friendly design continues to provide unbiased reviews, science-based consumer-focused content, and updates on dog food recalls for its community, improving pets’ and their parents’ lives. Dog Food Advisor also partners with a number of best-in-class brands, helping them successfully navigate the ever-growing competition in the pet food and treat space.“The Dog Food Advisor rebrand is a major step forward in our mission to become the most Show less Read more
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