P&G alters Crest toothpaste packaging amid fluoride fight [USA TODAY]
Procter & Gamble Company (The) (PG)
Last procter & gamble company (the) earnings: 4/17 07:00 am
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Source: USA TODAY
Procter & Gamble has agreed to revise the packaging of its Crest toothpaste brand under an agreement with Texas Attorney General Ken Paxton as some conservatives express concerns about the effects of fluoride Children's toothpaste containers and marketing materials will clearly depict the "appropriate" amount to be used for children starting Jan. 1, state officials said in a Jan. 8 announcement . The move comes after Texas officials investigated marketing materials, accusing companies they misled consumers by suggesting excessive amounts of toothpaste. When Paxton launched the probe in May of 2025 , he noted the American Dental Association recommends "no more than a pea-sized amount" of fluoride toothpaste for children ages 3-6. "When parents are teaching their kids the basic habit of brushing their teeth, they shouldn't have to worry about deceptive marketing endangering their children," Paxton said in a statement, noting excessive fluoride has been linked to potential effects o
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PG
Earnings
- 10/24/25 - Beat
PG
Sec Filings
- 1/13/26 - Form 8-K
- 12/15/25 - Form 8-K
- 12/10/25 - Form 4
- PG's page on the SEC website