Procter & Gamble Heads South for Super Bowl, Tapping Local Commercials in Southern U.S. [Yahoo! Finance]
Procter & Gamble Company (The) (PG)
Last procter & gamble company (the) earnings: 4/17 07:00 am
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Company Research
Source: Yahoo! Finance
Procter & Gamble, the consumer-products giant will double down on a strategy it employed last year — running local commercials during the Super Bowl instead of the more popular (and expensive) national Big Game variety. In 2025, P&G ran local ads during the Super Bowl for pet friendly week killer Spruce in 36 southern markets, and will also put commercials for flying-insect trap Zevo on 46 different stations. More from Variety Oikos Lends Strength to Kathryn Hahn in Streaming-Only Super Bowl Commercial Pepsi Lures Coca-Cola's Popular Polar Bears to Super Bowl in Soda-Wars Surprise Hims & Hers Super Bowl Commercial Spotlights Cancer Detection, GLP-1 Microdoses NBC will telecast the Super Bowl on February 8 and has been seeking $7 million to $10 million for 30 seconds of national ad time. Ads on loca stations showing the gridiron spectacular will cost significantly less, allowing Procter to drill down across a specific region of the U.S. “We think it's really important for
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Earnings
- 1/22/26 - Beat
PG
Sec Filings
- 2/4/26 - Form 4
- 2/3/26 - Form 144
- 1/28/26 - Form 144
- PG's page on the SEC website