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Stock impact report

The Rise of Fertility Start-ups [The New York Times]

Progyny, Inc. (PGNY) 
Last progyny, inc. earnings: 3/5 04:06 pm Check Earnings Report
ImageCredit...Armando VeveThis article was originally published on December 19 in NYT Parenting.Over the course of 2019 alone, investors have put more than $150 million into companies like Modern Fertility and EverlyWell, which make at-home fertility-testing kits for women (each $159); Dadi, which provides sperm testing, freezing and storage (starting at $99; see sidebar); as well as start-ups like Kindbody, which are trying to make the egg-freezing process — and its pricing — more transparent (consultations are $300). There are also companies working with employers to offer fertility benefits, like Carrot Fertility. CB Insights, a company that tracks business trends, pegs the global market for fertility at $25 billion.“It’s about big societal changes,” says Kirsten Green, whose Forerunner Ventures led a $15 million Series A round into Modern Fertility earlier this year. “It’s about people thinking: Jeez, how am I going to balance my fertility against the backdrop of my career or rela Show less Read more
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