Planet Fitness raises prices for ‘classic' membership for the first time in 26 years [Yahoo! Finance]
Planet Fitness, Inc. (PLNT)
Last planet fitness, inc. earnings: 2/25 04:05 pm
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Source: Yahoo! Finance
The company on Thursday announced it was increasing the cost of a classic membership from $10 per month to $15 per month, effective this summer. That could be the motivation some fence-sitters need to join, though, as any member who has the $10 plan when the rate hike goes into effect will continue to pay $10 per month “for the duration of their membership,” the company said. For now, no plans are in place to increase the price of the Black Card membership, which currently costs $25 per month and lets members bring a guest and access any Planet Fitness location. The company, however, did say it will start testing higher fees for that membership in some locations this summer, which could portend a future across-the-board increase. The price increase comes as the company reported weaker-than-expected revenues in the first quarter. Planet Fitness also cut its guidance for the year. Officials warned that even with the 50% price hike on the classic membership, it could “take some time
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PLNT
News
- Planet Fitness Q3 Earnings & Revenues Beat, '24 View Raised [Yahoo! Finance]Yahoo! Finance
- Planet Fitness, Inc. (NYSE: PLNT) had its price target raised by analysts at Royal Bank of Canada from $87.00 to $110.00. They now have an "outperform" rating on the stock.MarketBeat
- Planet Fitness, Inc. (NYSE: PLNT) had its price target raised by analysts at Raymond James from $92.00 to $110.00. They now have a "strong-buy" rating on the stock.MarketBeat
- Planet Fitness, Inc. (NYSE: PLNT) had its price target raised by analysts at JPMorgan Chase & Co. from $80.00 to $90.00. They now have an "overweight" rating on the stock.MarketBeat
- Planet Fitness, Inc. (NYSE: PLNT) had its "neutral" rating re-affirmed by analysts at Macquarie. They now have a $99.00 price target on the stock, up previously from $91.00.MarketBeat
PLNT
Earnings
- 11/7/24 - Beat
PLNT
Sec Filings
- 11/8/24 - Form SC
- 11/7/24 - Form 10-Q
- 11/7/24 - Form SC
- PLNT's page on the SEC website