Cresta Named a Leader in Real-Time Revenue Execution Platforms in Independent Analyst Evaluation [Yahoo! Finance]
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Source: Yahoo! Finance
The new report evaluated "the 10 providers that matter most" across 31 criteria, including innovation, AI capabilities, in-call guidance and support, and post-call analysis and reporting. Per the report, "The Forrester Wave evaluation highlights Leaders, Strong Performers, Contenders, and Challengers." In its assessment of the top vendors in the market, the report named Cresta as a Leader in real-time revenue execution platforms. The report states that "Cresta is an innovation juggernaut with unique AI features that improve sales outcomes. In seven short years, Cresta has built a real-time platform that is delivering on its goal of helping users quickly learn the high-value skills needed to make businesses more productive." "We're entering an era where combining conversation intelligence and AI-driven workflows can empower agents and their leaders to become more productive – today," said Russell Banzon , Chief Marketing Officer at Cresta. "Cresta has built an innovative and uniqu
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