PROG Holdings: BNPL Is Promising But Comes With Some Big Risks [Seeking Alpha]
PROG Holdings, Inc. (PRG)
Company Research
Source: Seeking Alpha
PRG's BNPL segment, Four Technologies, delivers triple-digit GMV growth and is now a core expansion pillar, though delinquency risks are rising. The recent $420M Purchasing Power acquisition diversifies revenue, adds $55M EBITDA in 2026, and expands employer partnerships. I remain cautious on PRG's heavy BNPL focus, citing potential subprime-driven risks and possible market instability ahead. Pakorn Supajitsoontorn/iStock via Getty Images Introduction It's been over two years since I last covered PROG Holdings, Inc. ( PRG ), so I thought I'd give an update, go through its performance, and talk about the promising shift in focus to This article was written by Analyst's Disclosure: I/we have no stock, option or similar derivative position in any of the companies mentioned, and no plans to initiate any such positions within the next 72 hours. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from Seeking Alpha
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PRG
News
- A Look At PROG Holdings (PRG) Valuation As Shares Show Short Term Momentum [Yahoo! Finance]Yahoo! Finance
- Aaron's (NYSE:PRG) had its price target lowered by analysts at TD Cowen from $41.00 to $38.00. They now have a "buy" rating on the stock.MarketBeat
- PROG Holdings Closes Purchasing Power Acquisition [Yahoo! Finance]Yahoo! Finance
- PROG Holdings Closes Purchasing Power AcquisitionBusiness Wire
- Aaron's (NYSE:PRG) was upgraded by analysts at <a style="font-weight:bold" href="https://www.wallstreetzen.com/newsletters/zen-ratings?ticker=PRG&utm_campaign=getratings&utm_medium=online&utm_source=MarketBeat">Wall Street Zen</a> from aMarketBeat
PRG
Earnings
- 10/22/25 - Beat
PRG
Sec Filings
- 1/2/26 - Form 8-K
- 12/2/25 - Form 8-K
- 11/7/25 - Form 8-K
- PRG's page on the SEC website