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-0.000428031892572434 0.00041124632815772 -0.00461603021401592 -0.00713386487620653 -0.0151070079731431 -0.0243390684011751 -0.0193033990767941 -0.0180444817456987
Stock impact report

Paramount Revenue Chief Teases Streaming Advertising and Tech Improvements, ‘Complete Evolution' of Pluto [Yahoo! Finance]

Paramount Skydance Corporation - Class B (PSKY) 
Company Research Source: Yahoo! Finance
Jay Askinasi (Photo courtesy of Paramount) When Paramount Skydance makes its upfront pitch to advertisers in Los Angeles on Thursday evening, CEO David Ellison's “streaming convergence” project is expected to be front and center alongside its new and returning programming. By mid-2026, Paramount+, Pluto TV and BET+ will be merged onto a single unified technology stack, which is expected to boost the company's ability to make better content recommendations and help advertisers plan and measure viewership more holistically. “We're a 112-year-old company sitting on one of the most valuable, largest libraries in the world. Because of the way that the infrastructure is set up, a lot of that doesn't get surfaced today,” Chief Revenue Officer Jay Askinasi told TheWrap in an interview. “We're working hard on bringing that forth and making sure that our marketing partners and consumers will have easier access to the depths of this company, above and beyond the new stuff that everyone kn Show less Read more
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