"LIVE UP TO IT" IN THE ALL-NEW 2024 LEXUS GX [Yahoo! Finance]
PUBLICIS GROUP SA S/ADR (PUBGY)
NASDAQ:AMEX Investor Relations:
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Source: Yahoo! Finance
national park with your family, or making your daily commute, the all-new 2024 Lexus GX inspires drivers to take their aspirational goals and make them a reality. In the "Live Up to It" marketing campaign debuting today, Lexus is empowering drivers to confidently pursue their curiosity and drive for adventure. "For more than two decades, the GX has proven that you don't have to choose between sophisticated luxury and undeniable capability," said Cynthia Tenhouse , vice president, Lexus marketing. "'Live Up to It' inspires GX drivers to refuse to compromise, embrace their passions, and explore the exceptional." "Live Up to It": Broadcast Spots The campaign debuts with six all-new broadcast spots with diverse, wide-reaching and targeted creative designed to show unique expressions of the "Live Up to It" theme. In " Secret Entrance " (Team One) – a man follows his curiosity and drive for adventure as he steers his Lexus GX off the paved road, over an obstacle and into a fantastic
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