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Stock impact report

Burger King has upgraded its signature Whopper [Yahoo! Finance]

Restaurant Brands International Inc. Common Shares (QSR) 
Last restaurant brands international inc. common shares earnings: 5/1 06:30 am Check Earnings Report
US:NYSE Investor Relations: rbi.com/investor-home
Company Research Source: Yahoo! Finance
Tom Curtis said he wanted Burger King to be a “consumer-led” brand when he gave out his phone number a week or so ago . Today the chain made an announcement proving just how serious he is about this objective.  For the first time in nearly 10 years, Burger King has made changes to its signature Whopper burger, inspired directly by guest feedback.  The burger will continue to include a quarter-pound of 100% flame-grilled beef and will be free of artificial colors, flavors, and preservatives. Changes include a “more premium, better tasting” bun, according to the company.  The Whopper will also be served in a box to ensure more efficient heat transfer from the kitchen. Finally, it will include an upgraded mayonnaise alongside well-portioned chopped onions, lettuce, and pickles. "Over the past several years, we've focused on strengthening our operations and modernizing our restaurants to build a more consistent foundation across the system,” Burger King U.S. president Tom Curtis Show less Read more
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