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Stock impact report

Firehouse Subs Engages New Ecosystem of Agencies to Help Fuel Brand Growth with Orchard as Lead Creative Agency [Yahoo! Finance]

Restaurant Brands International Inc. Common Shares (QSR) 
Last restaurant brands international inc. common shares earnings: 5/1 06:30 am Check Earnings Report
US:NYSE Investor Relations: rbi.com/investor-home
Company Research Source: Yahoo! Finance
JACKSONVILLE, Fla., April 23, 2024 BUSINESS WIRE )--Following a competitive agency review, Firehouse Subs®, the firefighter-founded specialty sandwich brand with a passion for hearty, flavorful food and heartfelt service, has named Orchard its lead creative agency. Orchard is charged with evolving the brand's strategy and execution alongside fellow, newly-appointed agencies PHD (an Omnicom Media Group agency), Quality Meats, 500 Degrees, Jones Knowles Ritche (JKR) and ICR, who serve as media, activations and partnerships, merchandising, design and public relations agencies, respectively. This marks the first time Firehouse Subs has expanded beyond a single-agency approach since its founding in 1994 – a strategic decision that ushers in a new growth era for the brand. With more than 1,200 mostly-franchised locations across 46 states, including Canada and Puerto Rico, Firehouse Subs actively engaged franchisee board of director members in the creative agency selection process. Orch Show less Read more
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