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Stock impact report

The all-electric Mercedes G-Class ratchets up the tech and off-road capability [TechCrunch]

Rivian Automotive, Inc. (RIVN) 
Company Research Source: TechCrunch
This is, in many ways, Mercedes' most prestigious car, a model more prized for its presence and exclusivity than its power and capability. Going electric, then, is more than an historic moment for the iconic Gelandewagen; it is the biggest test yet for the company's recently scaled back electrification plans. Mercedes' approach to electrifying the prestigious SUV suggests the German automaker understands the stakes. The first electric version of the G-Class not only meets but beats its internally combusted counterparts in terms of power and off-road capability. What is surprising is the name. Meet the Mercedes-Benz G 580 with EQ Technology. That's right, not the EQG, breaking the pattern set out by all-electric predecessors like the EQS, EQE and EQB. Starting with the G-Class, all new battery electric Mercedes models will fit into the company's traditional alphabetic taxonomy. That's a significant change from a branding standpoint, but it makes sense when you look at the thing. Show less Read more
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