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-0.00138504155124663 0 -0.00103878116343494 -0.000692520775623254 0.00900969529085864 0.00173130193905807 -0.0096952908587258 -0.00900277008310255
Stock impact report

Driving Rivian's new $45,000 SUV with ‘bullish' CEO RJ Scaringe [CNBC]

Rivian Automotive, Inc. (RIVN) 
Company Research Source: CNBC
The company has burned through billions of dollars on its path to profit, including $3 billion in the first three quarters of 2025 alone. R2 set to launch in the first half of 2026, and CNBC took an early test ride to see what the vehicle was like. In this article All-electric vehicle maker Rivian is dealing with a lot: the end of federal support for EVs, a surge in hybrid vehicle sales and a rate of cash burn that still alarms investors, among other things. The company also has relatively low production and delivery numbers , but Rivian CEO RJ Scaringe told CNBC in a December interview that's not the full story. “The R1 is the best-selling premium electric SUV in the United States,” he said, adding that it has been a top-selling premium SUV of any kind in the state of California. But the R1S carries a nearly $80,000 starting price. Rivian's hope is that the upcoming, less expensive R2 model can repeat that same success in the far larger midsize, mid-price SUV EV market. Show less Read more
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