Rubicon Project and Telaria Combine, Forming the Largest Independent Sell-Side Ad Tech Company [The Motley Fool]
THE RUBICON PROJECT (RUBI)
Last the rubicon project earnings: 2/26 04:05 pm
Check Earnings Report
US:NYSE Investor Relations:
investor.rubiconproject.com/investor-overview
Company Research
Source: The Motley Fool
Starting today, global advertising exchangeRubicon Project(NYSE:RUBITelariaNYSE:TLRAHere's a look at the merged company's plans, and a trailing view of the two businesses' financials on a combined basis.Image source: Getty Images.Scale, an omnichannel platform, and a robust CTV businessRubicon Project and Telaria bring highly complementary businesses to the table.Rubicon's primary strength is its scale. As of an investor presentation last November, the ad-tech company's inventory stretched across ,00 media companies, more than one million websites, and 60,000 apps. Furthermore, over 900,000 brands, ad agencies, and demand-side partners connected into its inventory. While Rubicon provides tools for publishers across all digital channels, its key growth drivers are video, mobile, and audio.Rubicon Project, however, lacked a robust business in connected TV -- perhaps thebiggest opportunity in programmatic advertising"The merger rationale is primarily driven by the scale and strength of t
Show less
Read more
Impact Snapshot
Event Time:
RUBI
Last Price
Price Change
Price Change%
Volume Shares
Max Up
Max Down
%
Volume Ratio
Performance Comparison
Updated
|
Event Day
Stock performance from the time of news release until the following 4pm ET market close
|
Last price at news event
|
Since Event
Multi-day stock performance from the time of the news release
|
|---|---|---|
|
EVENT DAY
Stock performance from the time of news release until the following 4pm ET market close
|
LAST
PRICE AT NEWS EVENT |
SINCE EVENT
Multi-day stock performance from the time of the news release
|
| Last Price | ||
| VWAP | ||
|
High:
|
Max Up |
High:
|
|
Low:
|
Max Down |
Low:
|
|
%
|
Post news range |
%
|
|
|
Price change |
|
|
|
Price Change Percentage |
|
|
|
S&P 500 (SPX) |
|
|
%
|
Volume ratio |
%
|
| Volume | ||
| Ticks | ||
|
|
Avg transaction size |
|
Don't Miss Out On The Next BIG Stock Move
Event day
Event Day Chart will not be displayed beyond 90-day period of the event
Performance since event
Time And Velocity Analysis
Be the first to know
Opt in for alerts from News Quantifed
Sign Up Today
Opt-in for
RUBI alerts
Learn More With NQ
Reading the Impact Report
Help Me Understand This Data
Help Me Understand This Data
How NQ Works
What is news-based trading?
And why is it so successful?
And why is it so successful?
Movers & Shakers
The biggest gainers and losers and WHY it moved
RUBI alerts
High impacting THE RUBICON PROJECT news events
Weekly update
A roundup of the hottest topics