Santander US Finds Middle-Income Americans Optimistic about Finances, See Benefits of AI for Car Buying and Managing Finances
Banco Santander, S.A. Sponsored ADR (Spain) (SAN)
US:NYSE Investor Relations:
santander.com/csgs/satellite/cfwcsancomqp01/en_gb/corporate/shareholders-and-investors.html
Company Research
Source: Business Wire
Middle-income households continue to display resiliency, as confidence remains at a three-year high despite ongoing price pressures.AI is seen as supporting middle-income Americans’ pursuit of financial prosperity.Auto demand remains elevated, as consumers prioritize vehicle access.Interest in used cars is taking hold among prospective car buyers. BOSTON--(BUSINESS WIRE)--Santander Holdings USA, Inc. (“Santander US”) today announced findings from the latest Santander US Paths to Financial Prosperity study showing middle-income Americans’ continued resilience and optimism, even as inflation concerns persist. Results from the Q4 2025 survey show that consumers’ confidence in achieving financial prosperity remains at a three-year high, with 79% believing they are on the right track. This is further supported by households indicating that they feel secure in their jobs and are better able to manage prices.This press release features multimedia. View the full release here: https://www.b
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