Starbucks gift cards dominate the holidays [Business Insider]
Starbucks Corporation (SBUX)
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Source: Business Insider
Starbucks This story is available exclusively to Business Insider subscribers. Become an Insider and start reading now. Have an account? Log in 1 in 5 Americans will receive a Starbucks gift card this holiday season. Starbucks projects it will sell $60 million in gift cards on December 24th alone. Gift cards are growing in popularity, and sales are a key driver of revenue for retailers. Starbucks gift cards are a holiday favorite, making them ideal stocking stuffers or thank-you gifts for teachers and neighbors alike — and they quietly bring in hundreds of millions of dollars in revenue for the company, one $5 increment at a time. The coffee giant is a top-selling brand for gift cards in the US, and #1 among quick-service restaurant and fast food brands. Starbucks says one in every five Americans will receive one of its gift cards this holiday season , up from one in seven in 2015. December 24th, Christmas Eve, is projected to be its busiest day of the year for gift c
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SBUX
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- 10/29/25 - Miss
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- 11/20/25 - Form 4
- 11/20/25 - Form 4
- 11/20/25 - Form 4
- SBUX's page on the SEC website