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Stock impact report

Can SFIX's Personalization Drive Continued Average Order Value Growth? [Yahoo! Finance]

Stitch Fix, Inc. - Class A (SFIX) 
Last stitch fix, inc. - class a earnings: 3/9 04:05 pm Check Earnings Report
US:NASDAQ Investor Relations: investors.stitchfix.com
Company Research Source: Yahoo! Finance
In the third quarter of fiscal 2025, AOV increased 10% year over year, marking the seventh consecutive quarter of growth. This rise is primarily driven by the introduction of larger Fixes, allowing clients to receive up to eight items instead of the traditional five. The adoption of these larger Fixes has more than doubled from the first quarter, highlighting strong client demand for more flexible and comprehensive wardrobe solutions. This increased flexibility has enabled clients to refresh their wardrobes in line with seasonal trends and life events while offering a more personalized experience. Stitch Fix has extended this offering to first-time clients, helping the company better understand new customers' preferences from the start, which improves long-term engagement and satisfaction. The launch of themed Fixes, curated for specific occasions like summer vacations or workwear updates, has strengthened the appeal of the service. A key driver of AOV growth also comes from enh Show less Read more
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