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Stock impact report

AI Discovery Surges: Similarweb's 2025 Generative AI Report Says

Similarweb Ltd. Ordinary Shares (SMWB) 
Company Research Source: Business Wire
Drawing on billions of global web and app signals, Similarweb outlines how Gen AI platforms are reshaping customer journeys and creating new imperatives for brand visibility. TEL AVIV, Israel--(BUSINESS WIRE)--Similarweb (NYSE: SMWB), a leader in digital intelligence, today released the 2025 Generative AI Landscape: From Platforms to Pathways, the definitive view of how Gen AI is reshaping discovery and decision-making across the web, and what it means for brand strategy, marketing performance, and customer acquisition. The report analyzes billions of web and app signals to quantify Gen AI adoption, referral patterns, and the emerging metrics that are reshaping how brands measure impact.This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20251202681952/en/Gen AI outbound referral traffic plateaus after sharp riseWith Gen AI reshaping how people gather information and make decisions, brands need measurement that shows both where Show less Read more
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