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Stock impact report

How Naturepedic Is Using Retail To Thrive While Others Falter [Forbes]

Sleep Number Corporation (SNBR) 
Last sleep number corporation earnings: 4/22 04:01 pm Check Earnings Report
US:NASDAQ Investor Relations: ir.sleepnumber.com
Company Research Source: Forbes
Like many home goods retailers during the pandemic, the mattress industry had a huge boom, but has since seen significant decline . In addition, the mattress industry has become dominated, perhaps even saturated, by direct-to-consumer brands like Casper, Purple, Helix, Leesa, Tuft & Needle, Nectar, etc. Many of which have popped up in the recent years. On the other end of the spectrum are traditional mattress brands making an attempt to reinvent themselves and capture the DTC market. Naturepedic , although once traditionally sold primarily through wholesale, has become a notable player in the DTC mattress category. Founded in 2003, the company emerged from a simple yet profound moment. Founder Barry, alongside his sons, recognized the need for a mattress free from harmful chemicals, specifically for his first grandchild. The company's first famed product was its organic crib mattress, which quickly gained traction, fueled by demand for safe, organic sleep solutions. Since then, i Show less Read more
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