Avoiding AI Fatigue: How To Get The Most Out Of New Technology [Forbes]
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Source: Forbes
Actually, I'm guessing you've heard it so often lately that you're tired of it. I get it. But that's not exactly what I mean by AI fatigue. When my team says AI fatigue, we're actually referring to the growing feeling among businesses that some of this technology is not all it's cracked up to be. You need only scan the corporate landscape to see a horizon littered with scrapped AI initiatives. And the scrapheap keeps growing. According to Fortune, 17% of companies scrapped most or all of their in-house AI initiatives in 2024. One year later, in the summer of 2025, this number had grown to 42% In short, the rush toward AI adoption has been fast and furious, but now, just a few years into the AI revolution, doubts are creeping in. Many companies have already endured multiple, costly implementation failures over the last several years. The result is AI fatigue: exhaustion among business leaders, employers and customers over disappointing proofs of concept and a lack of tangible resu
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