Janssen adopts J&J name as part of global rebranding effort [Yahoo! Finance]
Sanofi - American Depositary Shares (SNY)
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Source: Yahoo! Finance
The updated identity is part of international sweeping changes by J&J as the big pharma unites its medtech and pharmaceutical wings under a common brand name. J&J announced the new brand in September 2023 with the new logo, colours and font that have been rolling out over time. Though Janssen is changing its name, J&J's medical device division – Johnson & Johnson MedTech – will stay the same. The changes in the UK coincide with J&J celebrating 100 years of operations in the territory, the company said in a 1 May press release. J&J opened its first overseas operating company in Slough, UK, in 1924. Janssen joined the party in 1971, ten years after it came under the J&J umbrella. Janssen itself was founded in Belgium in 1953. The most striking change to J&J's visual identity was the revamp of its logo. J&J decided to forgo its famous cursive script insignia, which it had been using for the past 130 years, in favour of a more modern font. The original logo was based on co-founder
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