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Stock impact report

Sony Honda Mobility unveils new prototype EV at CES in Las Vegas [Yahoo! Finance Canada]

Sony Group Corporation American Depositary Shares (SONY) 
By Abhirup Roy and Angela ?Christy M Jan 5 (Reuters) - Sony Honda Mobility unveiled its ?new prototype electric vehicle at the CES trade show in Las ?Vegas on Monday, even as most U.S. automakers hit the brakes on EVs. Sony Honda CEO Yasuhide Mizuno said the company, an electric vehicle joint venture between Sony Group ?and Honda Motor, ?aims to deliver a new model based on the Afeela prototype to U.S. customers as ?early as 2028. The company expects deliveries of the Afeela 1 to customers in California to begin late this year, Mizuno ?said. Afeela 1, the company's first EV, which was ?introduced last year, is priced from $89,900. The unveiling was a rare sight at CES 2026, an annual consumer electronics trade show, with many automakers dealing with weakening EV demand and tariffs on auto and auto parts imports, having ?cancelled plans for new EVs ?and paused or stopped production. The ?Trump administration has pulled back EV-friendly policies, including removing a $7,500 Show less Read more
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