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Stock impact report

Spotify adds video learning courses in latest experiment [Verge, The]

Spotify Technology S.A. Ordinary Shares (SPOT) 
Last spotify technology s.a. ordinary shares earnings: 4/29 06:00 am Check Earnings Report
Company Research Source: Verge, The
Share this story Spotify's UK users are getting access to a fourth category of content to sit alongside its existing library of songs, podcasts and audiobooks: online courses. The company is today launching a new experiment that'll see video-based lessons from BBC Maestro, Skillshare, Thinkific, and PlayVirtuoso made available via Spotify's apps on mobile and desktop. The experiment is running in just the UK, and there are currently no guarantees that it'll get a wider more permanent launch. Online courses, particularly video-based ones, might feel like an odd fit for a service best known as a source of music and other audio content like podcasts and audiobooks. But product director Mohit Jitani tells me that people are already coming to Spotify for education thanks to some podcasts, so it makes sense to experiment with offering more educational content. “One of the most interesting things and trends that we started noticing was more and more people were starting to come to Spo Show less Read more
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