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Stock impact report

Turn Followers Into Brand Advocates In 4 Simple Steps [Forbes]

Sprout Social, Inc - Class A (SPT) 
Last sprout social, inc - class a earnings: 2/26 04:10 pm Check Earnings Report
Company Research Source: Forbes
In today's digital world, every like, share and comment can amplify your brand's voice far beyond traditional advertising. But how do you turn passive followers into passionate brand advocates who willingly spread your message? I've been helping brands connect with their consumers for over two decades. Here are four simple steps I take with my clients to unlock the true power of advocacy. By following these steps yourself, you can watch your brand's influence soar as your followers become your most valuable asset. Step 1: Understand Your Audience Transforming your followers into brand advocates begins with really getting to know them. Who are they? What grabs their attention? What are they passionate about? Start by identifying your audience's demographics, interests and behaviors. Audience analysis tools are essential in this process. I use tools like Google Analytics, Hootsuite and Sprout Social to help monitor and analyze how followers interact with a brand's content. These pl Show less Read more
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