System1's Analysis Shows Michelob Scores Most Effective Super Bowl Ad [Yahoo! Finance]
System1, Inc. Class A (SST)
Company Research
Source: Yahoo! Finance
NEW YORK Feb. 12, 2024 /PRNewswire/ -- The Chiefs won the Super Bowl on the field, while Michelob won the ad game for long term brand building potential. Dunkin ', Hellmann's and Reese's led in short-term sales potential. System1, The Creative Effectiveness Platform, tested this year's Super Bowl ads with more than 10,000 Americans to determine how well they triggered emotional reactions proven to drive long-term brand effectiveness and short-term sales potential. By registering consumers' emotional responses second-by-second throughout an ad, System1's Test Your Ad scores long-term brand building (1.0 - 5.9 Stars) and short-term sales potential (Spike Rating based on emotional intensity and strength of branding). Key findings overall: This year's ads averaged 2.7-Stars, down from 2023's 2.9-Star average but above the 2.3-Star average for all US ads. Brand characters outscored celebrities. Ads with familiar characters like M&M's spokescandies and the E-Trade baby averaged 3.1
Show less
Read more
Impact Snapshot
Event Time:
SST
Last Price
Price Change
Price Change%
Volume Shares
Max Up
Max Down
%
Volume Ratio
Performance Comparison
Updated
|
Event Day
Stock performance from the time of news release until the following 4pm ET market close
|
Last price at news event
|
Since Event
Multi-day stock performance from the time of the news release
|
|---|---|---|
|
EVENT DAY
Stock performance from the time of news release until the following 4pm ET market close
|
LAST
PRICE AT NEWS EVENT |
SINCE EVENT
Multi-day stock performance from the time of the news release
|
| Last Price | ||
| VWAP | ||
|
High:
|
Max Up |
High:
|
|
Low:
|
Max Down |
Low:
|
|
%
|
Post news range |
%
|
|
|
Price change |
|
|
|
Price Change Percentage |
|
|
|
S&P 500 (SPX) |
|
|
%
|
Volume ratio |
%
|
| Volume | ||
| Ticks | ||
|
|
Avg transaction size |
|
Don't Miss Out On The Next BIG Stock Move
Event day
Event Day Chart will not be displayed beyond 90-day period of the event
Performance since event
Time And Velocity Analysis
Be the first to know
Opt in for alerts from News Quantifed
Sign Up Today
Opt-in for
SST alerts
Learn More With NQ
Reading the Impact Report
Help Me Understand This Data
Help Me Understand This Data
How NQ Works
What is news-based trading?
And why is it so successful?
And why is it so successful?
Movers & Shakers
The biggest gainers and losers and WHY it moved
SST alerts
High impacting System1, Inc. Class A news events
Weekly update
A roundup of the hottest topics
SST
News
- System1 to Report First Quarter 2024 Financial ResultsBusiness Wire
- Ecosia launches a cross-platform browser, starts an affiliate link program [Yahoo! Finance]Yahoo! Finance
- Ecosia launches a cross-platform browser, starts an affiliate link program [TechCrunch]TechCrunch
- GOAI Forges Strategic Partnership with System1 to Advance AI Media Innovation [Yahoo! Finance]Yahoo! Finance
- KOD, ALLG and SST among mid-day movers [Seeking Alpha]Seeking Alpha
SST
Analyst Actions
- 3/19/24 - Evercore ISI Group
SST
Sec Filings
- 4/30/24 - Form 4
- 4/30/24 - Form 4
- 4/30/24 - Form 4
- SST's page on the SEC website