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Stock impact report

Forsman & Bodenfors Springboards in the UK as Crispin Porter Bogusky London Becomes Part of the F&B Collective

Stagwell Inc. - Class A (STGW) 
Company Research Source: PR Newswire
Combination of Two Storied Agency Brands in Europe Powers Stagwell's EMEA Creative Presence and Growth PlansLONDON, March 28, 2024 /PRNewswire/ -- Stagwell (NASDAQ: STGW)'s Forsman & Bodenfors, the global creative collective, today announced it will integrate Crispin Porter Bogusky's UK agency, CPB London, four months after it opened a satellite office in London. CPB London CEO, Helen James, will lead the newly combined entity, managing the team and reporting to Forsman & Bodenfors' global CEO, Toby Southgate. The London agency will now become a major hub in the global Forsman & Bodenfors collective.James commented, "It's incredibly exciting to be welcomed into the Forsman & Bodenfors family, a brand we've long respected and indeed felt akin to in Europe. We're looking forward to producing the best of Swedish-inspired creativity, delivered through a London lens - and alongside an agency that continues to embrace CPB London's reputation for provocative ideas."Southgate commented, "Brin Show less Read more
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