Can Customized Footwear Give A Competitive Edge To Under Armour? [Forbes]
Under Armour, Inc. Class C (UA)
Last under armour, inc. class c earnings: 2/11 06:55 am
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Source: Forbes
Under Armour recently unveiled a platform which allows customers to customize their shoes by uploading images and colors. Nike, already has this option and by launching its own customization platform, Under Armour can ensure that it remains competitive in the footwear segment.
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