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2 Reasons HBO Max Won't Help AT&T Much, and 1 Way It Could [The Motley Fool]

AT&T Inc. (T) 
Last at&t inc. earnings: 4/22 06:54 am Check Earnings Report
US:NYSE Investor Relations: en.wiktionary.org/wiki/at
Company Research Source: The Motley Fool
It would be overstating matters to suggestAT&T(NYSE:TInvestors expecting streaming newcomer HBO Max to beef up the parent company's customer headcount and subsequent revenue in a big way, however, may want to adjust their expectations. While the product will admittedly be a cool one, drawing content out of Warner Media's flagship HBO franchise, there's more publicity-grabbing bark than fiscal-growth bite with the planned streaming service. There are two big prospective pitfalls ahead that too many investors continue to ignore (although there is one upside to bear in mind as well).CannibalizationIt's a reality that's not been discussed much, but the advent of HBO Max could potentially cannibalize AT&T's current television business.Image source: Getty Images.That might not have been the case several years ago when its DirecTV subsidiary was at least holding on to customers, as was its U-Verse branded television service. A streaming subscription was seen more as an addition to cable rath Show less Read more
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