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0 0.00097339390006493 0.00097339390006493 0.000648929266709915 0.00097339390006493 0.00210902011680731 0.00730045425048674 0.000324464633355015
Stock impact report

AT&T's Streaming Television Hopes Hinge on These 2 Simple Details [The Motley Fool]

AT&T Inc. (T) 
Last at&t inc. earnings: 4/22 06:54 am Check Earnings Report
US:NYSE Investor Relations: en.wiktionary.org/wiki/at
Company Research Source: The Motley Fool
Anyone reading this already likely knows telco nameAT&T(NYSE:TSeveral attempts at a streaming service -- first under the DirecTV brand and then rebranded as an AT&T product -- have fizzled, and while it's finally leveraging last year's WarnerMedia deal into a new streaming product called HBO Max, investors are nervous. At $.99 per month, the service (when it launches in May) will be the highest-priced non-live streaming service available. It's a big gamble in an industry that's quickly turning into a commodity business.And there's the rub -- one of them anyway. AT&T remains relatively tone-deaf on the pricing front.The other rub? Packaging. There are simply too many ways to plug into AT&T's several television services, some free, and some not. Consumers are getting confused.Image source: Getty Images.Who's on first?Good news for most current HBO Now (WarnerMedia's streaming version of HBO) subscribers interested in seeing what HBO Max is all about: you'll be upgraded for free, provide Show less Read more
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