TASER International Goes "All In" on Body Cameras With Name Change and Free Offer [The Motley Fool]
TASER INTL (TASR)
US:NASDAQ Investor Relations:
investor.axon.com
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Source: The Motley Fool
Could free body cameras for every sworn officer in the U.S. be a brilliant strategic move by Axon? Travis Hoium ( TMFFlushDraw ) Apr 5, 2017 at 3:48PM Today TASER International ( NASDAQ:TASR ) made its boldest move yet to take over the body-camera market. It offered an Axon Body 2 camera for every sworn officer in the U.S. and a full year of Evidence.com and training assistance. This is a bet that the company can ingrain itself in the law-enforcement system, in a way that will be nearly impossible to untangle once implemented. To show its seriousness about transitioning from a Taser-focused business to body cameras, TASER International is also changing its name to Axon, which will come with the new ticker symbol AAXN, effective tomorrow. As founder and CEO Rick Smith said in a press release, this is an "all-in" bet on the future of body cameras.
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