TrueBlue's PeopleScout Unveils "Connect More"™ Brand Promise [Yahoo! Finance]
TrueBlue, Inc. (TBI)
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Source: Yahoo! Finance
April 30, 2024 /PRNewswire/ -- TrueBlue (NYSE: TBI), a leading provider of specialized workforce solutions, today announced that its global talent solutions brand, PeopleScout , has undergone a strategic brand refresh. PeopleScout's new brand promise, "Connect More", and refreshed visual identity convey the importance of meaningful connections between employers and critical talent in the changing world of work. "Today's dynamic talent landscape demands an innovative approach to attracting candidates and engaging employees," said Taryn Owen , President & CEO of TrueBlue. "PeopleScout's 'Connect More' brand promise emphasizes the importance of these connections across the talent spectrum, furthers our mission to connect people and work, and underscores the important difference the right talent can make for our clients." PeopleScout knows that cultivating deeper, more profound connections is imperative. "Connect More" extends beyond connecting employers with talent. It spans PeopleSc
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