Taboola, Paramount Partner to Launch ‘Performance Multiplier' for SMB CTV Advertising [Yahoo! Finance]
Taboola.com Ltd. - Ordinary Shares (TBLA)
Company Research
Source: Yahoo! Finance
On October 22, Taboola and Paramount Advertising announced a partnership to launch Performance Multiplier, which is a new Paramount-branded solution to extend and measure the impact of Connected TV/CTV advertising across the open web, specifically for small and medium-sized businesses/SMBs. The solution underscores the power of TV advertising to augment a brand's digital performance, using Taboola's extensive network and performance marketing expertise. The Performance Multiplier will be integrated into Paramount Ads Manager, Paramount Advertising's self-service buying platform that allows SMB advertisers to access premium streaming advertising regardless of their budget. Taboola, Paramount Partner to Launch 'Performance Multiplier' for SMB CTV Advertising By using Taboola's Realize AI technology, Paramount Ads Manager will enhance its targeting and attribution capabilities. The integration enables advertisers to extend their brand message from Paramount's massive CTV reach to m
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News
- LG Ad Solutions and Taboola Partner to Bring TV-Driven Performance to the Open WebPR Newswire
- LG Ad Solutions and Taboola Partner to Bring TV-Driven Performance to the Open WebGlobeNewswire
- BuzzFeed Asia Selects DeeperDive From Taboola, Gen AI Answer Engine Built for the Open Web, to Connect Readers with Timely, Contextual Answers for Topics They Care AboutGlobeNewswire
- The Bangkok Post Selects DeeperDive From Taboola, Gen AI Answer Engine Built for the Open Web, to Connect Readers with Timely, Contextual Answers for Topics They Care AboutGlobeNewswire
- Taboola to Participate in Upcoming Investor ConferencesGlobeNewswire
TBLA
Earnings
- 11/5/25 - Miss
TBLA
Sec Filings
- 12/3/25 - Form 144
- 11/18/25 - Form 4
- 11/18/25 - Form 4
- TBLA's page on the SEC website